What's a Table/Data Schema?

A Table/Schema refers to a structured format designed to hold specific types of data, such as leads, contacts, or advertisements. Many integrations include several data tables/schemas to organize different sets of data.

In our terminology, a data table/schema is a predefined set of data types or data attributes that we import from a business application.

To explain what a table/schema is, let’s consider an example with the Amazon integration. This integration includes multiple data tables/schemas for various types of data, such as:

• Product Ads

• Seller Ads

• Selling Partner Orders

Each of these tables/schemas is designed to retain and structure specific types of data relevant to Amazon’s business operations.

By using tables/schemas, we ensure that the data is organized in a way that makes it easy to manage, analyze, and utilize for business insights.